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 Video: What is a Stock Split?
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| Kellogg is engaged in the manufacture and marketing of snacks and convenience foods. Co.'s principal products are snacks, such as crackers, savory snacks, toaster pastries, cereal bars, granola bars and bites; and convenience foods, such as, ready-to-eat cereals, frozen waffles, veggie foods and noodles. Co.'s snacks brands are marketed under brands such as Kellogg's, Cheez-It, Pringles, Austin, Parati, and RXBAR. Co.'s cereals and cereal bars are generally marketed under the Kellogg's name, with some under the Kashi and Bear Naked brands. Co.'s frozen foods are marketed under the Eggo and Morningstar Farms brands. According to our Kellogg stock split history records, Kellogg has had 3 splits. | |
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Kellogg (K) has 3 splits in our Kellogg stock split history database. The first split for K took place on January 28, 1986. This was a 2 for 1
split, meaning for each share of K owned pre-split, the shareholder now owned 2 shares. For example, a 1000 share position pre-split, became a 2000 share position following the split. K's second split took place on December 17, 1991. This was a 2 for 1
split, meaning for each share of K owned pre-split, the shareholder now owned 2 shares. For example, a 2000 share position pre-split, became a 4000 share position following the split. K's third split took place on August 25, 1997. This was a 2 for 1
split, meaning for each share of K owned pre-split, the shareholder now owned 2 shares. For example, a 4000 share position pre-split, became a 8000 share position following the split.
When a company such as Kellogg splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business.
Looking at the Kellogg stock split history from start to finish, an original position size of 1000 shares would have turned into 8000 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Kellogg shares, starting with a $10,000 purchase of K, presented on a split-history-adjusted basis factoring in the complete Kellogg stock split history.
Growth of $10,000.00
With Dividends Reinvested
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| Start date: |
06/11/2013 |
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| End date: |
06/09/2023 |
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| Start price/share: |
$63.00 |
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| End price/share: |
$67.16 |
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| Starting shares: |
158.73 |
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| Ending shares: |
219.93 |
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| Dividends reinvested/share: |
$21.53 |
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| Total return: |
47.70% |
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| Average Annual Total Return: |
3.98% |
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| Starting investment: |
$10,000.00 |
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| Ending investment: |
$14,774.00 |
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| Years: |
10.00 |
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Growth of $10,000.00
Without Dividends Reinvested
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| Start date: |
06/11/2013 |
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| End date: |
06/09/2023 |
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| Start price/share: |
$63.00 |
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| End price/share: |
$67.16 |
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| Dividends collected/share: |
$21.53 |
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| Total return: |
40.78% |
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| Average Annual Total Return: |
3.48% |
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| Starting investment: |
$10,000.00 |
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| Ending investment: |
$14,078.75 |
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| Years: |
10.00 |
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| Date |
Ratio |
| 01/28/1986 | 2 for 1
| | 12/17/1991 | 2 for 1
| | 08/25/1997 | 2 for 1
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