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Mattel is a global children's entertainment company that engages in the design and production of toys and consumer products. Co.'s portfolio of brands and products are classified as Power Brands and Toy Box. Co.'s segments include: North America, which markets and sells toys in the U.S. and Canada from the Power Brands, excluding American Girl, and Toy Box categories; International, which sells products to retailers and wholesalers in various European, Latin American, and Asian countries, and in Australia and New Zealand, and through agents and distributors in those countries where Co. has no direct presence; and American Girl, which is a direct marketer, children's publisher, and retailer. According to our Mattel stock split history records, Mattel has had 5 splits.
Mattel stock split history picture
Mattel (MAT) has 5 splits in our Mattel stock split history database. The first split for MAT took place on November 18, 1991. This was a 5 for 4 split, meaning for each 4 shares of MAT owned pre-split, the shareholder now owned 5 shares. For example, a 1000 share position pre-split, became a 1250 share position following the split. MAT's second split took place on June 03, 1992. This was a 3 for 2 split, meaning for each 2 shares of MAT owned pre-split, the shareholder now owned 3 shares. For example, a 1250 share position pre-split, became a 1875 share position following the split. MAT's third split took place on January 10, 1994. This was a 5 for 4 split, meaning for each 4 shares of MAT owned pre-split, the shareholder now owned 5 shares. For example, a 1875 share position pre-split, became a 2343.75 share position following the split. MAT's 4th split took place on January 23, 1995. This was a 5 for 4 split, meaning for each 4 shares of MAT owned pre-split, the shareholder now owned 5 shares. For example, a 2343.75 share position pre-split, became a 2929.6875 share position following the split. MAT's 5th split took place on March 04, 1996. This was a 5 for 4 split, meaning for each 4 shares of MAT owned pre-split, the shareholder now owned 5 shares. For example, a 2929.6875 share position pre-split, became a 3662.109375 share position following the split.

When a company such as Mattel splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business. Looking at the Mattel stock split history from start to finish, an original position size of 1000 shares would have turned into 3662.109375 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Mattel shares, starting with a $10,000 purchase of MAT, presented on a split-history-adjusted basis factoring in the complete Mattel stock split history. Mattel split adjusted history picture

Growth of $10,000.00
With Dividends Reinvested

Start date: 06/29/2009
End date: 06/26/2019
Start price/share: $16.11
End price/share: $10.61
Starting shares: 620.73
Ending shares: 897.04
Dividends reinvested/share: $10.65
Total return: -4.82%
Average Annual Total Return: -0.49%
Starting investment: $10,000.00
Ending investment: $9,520.79
Years: 10.00
 
Growth of $10,000.00
Without Dividends Reinvested

Start date: 06/29/2009
End date: 06/26/2019
Start price/share: $16.11
End price/share: $10.61
Dividends collected/share: $10.65
Total return: 31.97%
Average Annual Total Return: 2.81%
Starting investment: $10,000.00
Ending investment: $13,192.30
Years: 10.00
Date Ratio
11/18/19915 for 4
06/03/19923 for 2
01/10/19945 for 4
01/23/19955 for 4
03/04/19965 for 4
MAT is categorized under the Consumer sector; below are some other companies in the same sector that also have a history of stock splits:

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